Signature LIGHTING
Complete Lighting & Electrical Services
416-490-1475
Retail & Franchise Lighting Solutions
The retail environment has changed dramatically in the past 20 years. Since 90% of purchasing decisions are made at the point of sale, many retail stores have begun providing themed environments and a theatrical experience to excite customers and entice them purchase their products. At Signature lighting our services ensure that the integrity of the original lighting design is maintained.
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Retail Lighting Solutions
Lighting should be considered a sales tool in retail environments. It can be used to entice customers into the store, lead them through merchandise areas, call attention to specific merchandise, and draw customers through the transaction process—all the while conveying specific moods or enhancing merchandising themes. Effective use of light can dramatically enhance the performance of most retail environments.
In many cases, maintenance of this designed lighting system is left to the store employees. These employees are often unaware of the subtle differences in colour, wattage or beam spread, between various lamps. After a period of time the original design is no longer maintained. At Signature lighting our services ensure that the integrity of the original lighting design is maintained.